Frankie Lee spent two decades leading teams and driving transformation across new roles and new markets, including running commercial marketing for a $750M business across Asia.
Now, as an ICF credentialed and Gallup® Strengths Coach, he founded Lead & Thrive to help early to mid-career professionals, functional leaders, solopreneurs and business owners discover their natural strengths and become the best of them.
Frankie believes coaching should be accessible to anyone ready for it, available on-demand when clarity is needed most, and adaptable to one's life journey of professional and personal growth.
Help people see and play to their strengths and become the best they can be.
Make coaching accessible, available and adaptable to individuals and teams ready for it.
What clients say
Jack Ang
Head of People, Singapore
“The session allowed me to be more aware of myself, where my strengths are and how I play to win. We are often "taught" to work on our weakness for improvement but no one has actually shared to work on our strengths.”
Annie Yong
Head of Department, Educator, Singapore
“The use of metaphorical language has given greater clarity and is also a helpful tool for me to remember who I want to become as well as how I can leverage my talent themes to reach that outcome.”
Afiq Juraimi
Founder of The Kedai BBQ, Singapore
“Through the Gallup assessment, I finally had a credible and structured way to validate those strengths while also gaining a deeper understanding of the areas where I can improve. His goal wasn't simply to interpret a report, but to help me better understand myself so I could continue growing with greater clarity and confidence.”
Treacious Lim
Co-Founder of Trea, Singapore
“What I found valuable was gaining clarity on my potential blind spots. This prompted deep reflection and served as a reminder not to over-rely on my strengths. Frankie helped me understand what to watch out for and how my strengths complement one another when managed effectively.”
Anshuman Bhardwaj
Global Tech & Digital Marketer, India
“Frankie helped me really understand my strengths, the blind spots that come with them and how to use them more intentionally. I walked away with a clearer self- awareness and practical ways to grow. Truly a great experience!”
Zoe Zhang
Marketer, China
“Through coaching, I uncovered a core career criteria that I had never consciously recognized. That realization brought me clarity, helped me make a decision that, while unconventional to some, felt absolutely right to me.”
Zanda Wong
Regional HR Leader, Singapore
“It was an incredibly insightful, fun and engaging experience. The combination of talent themes identification with the engaging, hands-on nature of LEGO® play was both creative and enlightening. Enjoy it very much!”
Chrissie Jones
Senior Finance Lead, Australia
“I had the privilege of having Frankie as my mentor in a previous role, and I always appreciated his thoughtful insights and balanced perspective. Now, as my coach, I continue to value his ability to ask the right questions — ones that really make me pause and reflect. His approach encourages clarity and self-discovery, yet still carries the practical wisdom I appreciated during our mentoring days. Thank you, Frankie, for the opportunity to continue working together — I’ve definitely gained valuable insights from our sessions so far.”
Marcus Ryan Tan
Retirement Planner, Singapore
“I reached out to Frankie for strengths coaching to gain a heightened awareness of my natural abilities, and the experience was truly transformative. Frankie doesn’t just coach you; he acts as a true thinking partner.”
Emmanuel Ng
Founder of TheHuntsMen, Singapore
“The biggest takeaway for me personally was the shift in my self-awareness. He didn't just tell me what my strengths were; he helped me understand how those traits interact daily and gave me practical strategies to recognize and manage my specific triggers.”
SG Innovate
Deep Tech, Singapore
“It was enjoyable and facilitated in a way that allowed for everyone to share more about ourselves in a nonpressurizing manner.”
Camilia Pereira
Marketing Director, Spain
“I had the privilege to be coached by him… taking me from Manager level to Director level this year. Frankie is a great listener, strategic visionary, and his patience helped me talk through difficult moments.”
Kennedy Chew
Founder of Elevate, Singapore
“Frankie helped me be more aware of myself and where my blind spots are. During our session, he was extremely patient and provided accurate analysis and action steps. I highly recommend anyone who wants to be more effective to have a meeting with Frankie.”
Vivian Nhung Nguyen
Marketing Lead, Vietnam
“Finding a truly trustworthy coach is very important to me. In the session, Frankie created a space where I can explore new ideas without being influenced or biased by others. His questioning helps me uncover different angles & see things from new perspectives, lead me to find my own path in a thoughtful & grounded ways. Besides, his excellent listening skills and patience make the conversation feel supportive, empowering me to think more clearly and make better decisions.”
Heba Anwar
Regional Marketing Lead, Dubai
“I had a coaching session with Frankie Lee and it was an incredibly valuable experience. From the start, he created a supportive and encouraging environment that made it easy to open up and engage fully. His insights were thoughtful, clear, and tailored specifically to my goals. What really stood out to me was Frankie’s ability to ask the right questions and challenge my thinking in a way that felt both constructive and empowering. I walked away from the session with practical strategies, renewed clarity, and a boost in confidence.”
Mervyn Chua
Growth and Performance Marketer, Singapore
“This workshop is super insightful for helping me to understand myself especially in terms of how I perceive myself, what are my talent themes and where I should moving towards. I will highly encourage individuals and teams for this course.”
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Credentials
International Coaching Federation (ICF) Credentialed Coach (ACC) | Gallup® Strengths Coach | LEGO® SERIOUS PLAY® Certified Facilitator | GENOS® Emotional Intelligence Practitioner | Singapore Institute of Directors (SID): Accredited Board Director
Frankie's Top 5 Gallup® Strengths
Learner | Strategic | Self-Assurance | Achiever | Individualization
Not ready to book a session yet? Take a quick two minute quiz and see which Gallup® CliftonStrengths® domain you naturally lean toward.
Take The Strengths Quiz